- CLIENT
- YEAR
- SERVICE
- Tuttologic Surf
- 2021>
- Social Media, Content Creation, Blogging, Podcast, Events
Tuttologic Surf was founded by Leonardo and Tommaso in March 2021. It started as a podcast, then quickly evolved into a blog by September of the same year. On Instagram and TikTok, we grew organically by experimenting with different formats — first riding the wave of written carousels, then jumping on spoken reels. Since 2022, we’ve also been publishing AQVA, an annual print magazine collecting stories and shots from our surf trips. We’ve produced branded content for top industry names like Billabong, O’Neill, Reef, Bear and with pro athletes such as Leonardo Fioravanti and Francisco Porcella.
An editorial project we built from scratch — turning it into the most active and tight-knit surf community in Italy, with engagement and social numbers that set a new standard for European surf media.
From 0 to 32K Instagram followers in 3 years. 5.4 million views, 10K saves, and over 4K comments in 2024 alone. More than 100K Spotify streams and 500 copies of AQVA sold annually through our website. We built the biggest surf community in Europe from scratch.