Start Gate Social Media Management

START GATE SOCIAL MEDIA MANAGEMENT

Rossignol’s new concept store social media account startup and management.

PERIOD

Nov 2023 - present

CLIENT

Rossignol

SERVICES

Content Production, Social Media Management, Graphic Design, Copywriting, Events

CHALLENGE

Start Gate represents the new concept of multi-seasonal, multi-activity shopping experience launched by the Rossignol Group. There are currently two of these shops: one in Bex, in the Valais region of Switzerland, and one in Canada. Surfsuit, having already managed the Pro-Shop communication in Italy, has been commissioned to start and manage the Start Gate Bex social media accounts. Through IG / FB, we aspire to make the Bex store a gathering point for the many mountain enthusiasts who live in the area.

SOLUZION

Start Gate accounts first language is French, and English it's the secondary language. Eighty percent of the content posted on IG / FB is created directly by us, including graphics often used to launch new products and commercial promotions. We also follow local activations with graphic and strategic support.